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We’re at the front line of the WAR IN-STORE!

Google recently reported that  84% of smartphone users use their smartphone while they’re shopping in-store.  They’re reading product reviews,  exploring product features, but most of all… they’re price matching to see if they can get a better deal down the road! What does this mean for retail businesses? It means that after all the hard […]

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Did you know we also produce radio commercials?

Yep we do! Sometimes our customers are running radio campaigns and come to us for some funny and creative radio commercials. Ads on the radio can get a bit “cookie cutter” (Especially when they’re played back-to-back in blocks)  and we love coming up with fresh new ideas for customers! Here’s one we’ve just done for Cathie Rice […]

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Supermarket radio stations are here!

Coles and Woolworths are both big believers in creating a complete customer experience in their supermarkets. So much so, that they both now have their own radio stations! In 2014 Coles partnered with Nova to launch their Coles Radio station, which plays in their 750 stores across Australia and reaches roughly 14 million customers each […]

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